He Is The Founder Of Yolélé Foods, Which Distributes African Food Products Across The USA, Meet Pierre Thiam, From Senegal, An Author Of Three Cookbooks

He Is The Founder Of Yolélé Foods, Which Distributes African Food Products Across The USA, Meet Pierre Thiam, From Senegal, An Author Of Three Cookbooks

This African food entrepreneur secured $1.98m to boost fonio production in Africa.

Fonio is a drought-tolerant, gluten-free nutritional powerhouse that has been grown in West Africa for over 5,000 years.

Chef Pierre Thiam is a chef, author, entrepreneur and social activist best known for bringing West African cuisine to the global fine dining world.

Born and raised in Senegal, he is known for his innovative cooking style, at once modern and eclectic yet rooted in the rich culinary traditions of West Africa.

Pierre is the author of three cookbooks including his latest, The Fonio Cookbook, released in October 2019. He has won numerous awards and accolades for his cooking and advocacy.

He is the founder of Yolélé Foods, which distributes African food products across the USA, introducing such ingredients like Fonio, a resilient and nutritious ancient grain from the Sahel region of West Africa.

Yolélé foods has been promoting the ancient grain (Fonio) in the US since 2017, in collaboration with ingredients importer Woodland Foods since 2017.

It is also a purpose-driven African brand based on underutilized African ingredients, currently available in over 2,000 grocery stores across the US, including Whole Foods Market and Target Superstores.

While Yolélé will continue working on creating global demand for fonio, WAAG’s implementation of value chain improvements will increase cash income for families in its grower network by 85%.

Source:CharlesAyitey|LinkedIn

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